What makes a great story?

When you create a project you can add compelling descriptions, images and even video. It’s your chance to tell your potential supporters your project story and attract the support your project needs.

A great story captures your audience's hearts and minds and explains exactly how their support will help the community. People don't want to read a thesis, so try to explain your project with a few choice phrases, engaging your audience with friendly, descriptive language and leading with the main points. Let video or images tell some of the story – include photos of the people who will be helped, or illustrate your plans with a project sketch or design.

Take the time to craft your story well – and make your project shine!

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